Copywriter Birmingham Services

copywriter Birmingham

Copywriter Birmingham Services

If you need help with Copywriting as part of your marketing strategy, then you’ve come to the right place.  Local Chief is an experienced Freelance copywriter birmingham and seasoned marketer with years of B2B and technical experience across a range of industries. Writing skills, when combined with marketing and commercial intelligence, can give great results.

Some questions for you to consider
  • Could your sales letters be more hard-hitting?
  • Is your website too text heavy?
  • Do you believe your brochures could be more exciting?
  • Do you have products or services which are complex to explain?
  • Would you like more varied newsletter content?
  • Would case studies about your best customers help to persuade new ones?

You may be thinking ‘yes’ in answer to one or more of these. Of course you or a colleague could probably do a good job of dealing with these issues, however, the problem is finding someone with the right skills and the time available to do it.

5 reasons to choose a professional copywriter Birmingham
  1. Your communication materials give an impression of your
    business, so it is vital they are the best they can be.
  2. Outsourcing will give your material a fresh, exciting new perspective.
  3. Choosing a freelancer will save you money on agency fees.
  4. The cost is fixed for each item, so it’s easy to budget for it.
  5. You can concentrate on other things.


“Before choosing to work with Local Chief we looked at a number of agencies who were offering similar services, however in the end we felt Local Chief could meet our requirements for someone we could work with, who could take our ideas and turn them into good, interesting press copy, and who would be responsive when we need it. I’m delighted to say we’ve not been disappointed on any of these fronts and have recommended her to several of our business partners.”
Comment from Kevin Canetti, Director, Wharncliffe Business Systems

Services available

  • Improve the flow, readability or impact of existing text
  • Write completely new material
  • Proofread and correct spelling, punctuation, and grammar
  • Rewrite text for new mediums e.g. brochure to web
  • One-to-one Birmingham copywriter coaching
  • Copywriting workshops

Types of Projects

Blank sheet project (writing completely new material from scratch)

Are you communicating in a different way, or delivering new information? If so, then you probably need text written from scratch. Research is a key part of these projects. All the relevant information is collected from you through interviews as well as collating facts from existing materials and desk research. It is often useful to also look at competitor activity. Everything is then collated and used as background to produce a first draft.

Rewrite project (making existing text work harder and read better)

Do you already have some text, but believe it is not working effectively? Does your target audience find the content confusing? If so, then it probably needs rewriting. An example of this type of project would be reviewing an existing website which is very text heavy and rewriting it to make it more punchy and readable online.

What is the process when it comes to copywriter Birmingham services?


We agree your key objectives and target audience, as well as reviewing the information required and the appropriate tone and style. We also decide what you want your audience to do next (the ‘call to action’).


We collect all the relevant background material, either from you, via desk research or by conducting interviews. We then prepare a complete first draft which is presented to you for comments. Once you have looked at the work, we discuss in detail any comments you have and agree how to incorporate them.


A final draft is then produced taking account of any amendments or changes you have specified. Also included in all projects is a proofreading and correction service. This means We will also check the text after it has been typeset (but before it is finally published or printed) to ensure there are no typesetting or layout errors.

Getting in touch

If you have a project in mind, then please do make contact and We will either phone or email you. Once W have all the relevant information, We will provide you with a no-obligation quote and an indication of how long it will take to complete the work.

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